Brand Building

Learn how small businesses can leverage Facebook advertising to gain visibility, improve search rankings, and sell more products or services. This blog offers actionable tips for creating targeted ads, engaging your audience, and driving measurable results.

Discover how strategic social media and event marketing can drive engagement, build brand awareness, and deliver measurable results. From Instagram storytelling at Headington School to YouTube content with Solo TV, and targeted Facebook and Google Ads to global event campaigns like the EFT Summit, I share actionable tips and insights from my experience as a marketing consultant.

Clearly Musical is a new global platform designed to make online music lessons more accessible, flexible, and inspiring. Whether you're a beginner or an experienced musician, a child or adult, you can now learn or teach music from anywhere in the world. Join our growing community of students and passionate teachers today.

Launching a fintech startup is exciting—but marketing missteps in the early days can stall your growth before you gain traction. In this post, I cover the top 5 mistakes fintech founders often make and how to avoid them, from unclear messaging to neglecting compliance and trust-building. Learn from real experience and start smarter.

Struggling to explain your blockchain project to investors, users, or the media? You’re not alone. Too many founders lead with buzzwords and lose their audience before they’ve even finished the first sentence. In this post, learn how to clearly communicate your blockchain solution in human terms—so you build trust, attract support, and grow faster.

Writing a great book is just the beginning—building your author brand online is how readers find you, follow you, and stay loyal. In this guide, you’ll learn how to shape your identity as a writer, set up your digital home, grow an engaged audience, and build a brand that feels authentic (not overwhelming). Whether you're just starting out or looking to level up, this is your step-by-step roadmap to standing out online.

Struggling to figure out what to post on Instagram as a therapist? In this guide, you’ll learn the most effective types of content that actually resonate with potential clients—from educational tips to behind-the-scenes glimpses—and how to use Instagram as a powerful tool to grow your therapy practice. Drawing from my work with the late Dr. Sue Johnson, a global leader in emotionally focused therapy, I’ll also share proven strategies for increasing engagement and building tru

Growing your email list doesn’t have to feel like a hard sell. By offering real value, simplifying the sign-up process, and staying consistent, you can attract engaged subscribers who genuinely care about what you offer. In this guide, we’ll show you how to build an email list that converts—without the pushy tactics. Ready to grow your list the right way? Let’s dive in!