Social Media Marketing

Learn how small businesses can leverage Facebook advertising to gain visibility, improve search rankings, and sell more products or services. This blog offers actionable tips for creating targeted ads, engaging your audience, and driving measurable results.

Discover how strategic social media and event marketing can drive engagement, build brand awareness, and deliver measurable results. From Instagram storytelling at Headington School to YouTube content with Solo TV, and targeted Facebook and Google Ads to global event campaigns like the EFT Summit, I share actionable tips and insights from my experience as a marketing consultant.

Running a plumbing, heating, or electrical business is tough—and in today’s digital world, word of mouth isn’t enough. I’m a Victoria-based marketing consultant who helps local trades get found online, look professional, and stay booked. From websites and SEO to ads and social media, I’ll build a marketing system that works while you’re on the job. Let’s grow your business with smart, stress-free marketing.

Helping psychotherapy clinics across Victoria and Canada improve their websites, grow their online presence, and expand services. Leveraging experience working with Dr. Sue Johnson and ICEEFT to create effective digital marketing and content strategies tailored for therapists.

Want to boost your marketing without a full rebrand? Here are 5 simple fixes—like refreshing your website copy, improving your social profiles, and reconnecting with your audience—that you can implement this month to drive real results for your business.

Struggling to know which marketing efforts are moving the needle for your business? This actionable checklist helps small business owners audit their marketing—from brand clarity to paid ads—so you can identify gaps, double down on what’s working, and grow smarter. Includes a free consultation offer to help you put your plan into action.

Growing your email list doesn’t have to feel like a hard sell. By offering real value, simplifying the sign-up process, and staying consistent, you can attract engaged subscribers who genuinely care about what you offer. In this guide, we’ll show you how to build an email list that converts—without the pushy tactics. Ready to grow your list the right way? Let’s dive in!